If you want a luxury smart toilet experience, the toto toilet leads with advanced features and comfort. For those who seek value and reliability, american standard toilets deliver strong performance at a lower price. If you prefer modern design, bravat toilets stand out with sleek looks and water-saving features. The smart toilet market is growing fast—integrated models now hold almost 60% market share, and 68% of urban homes choose connected features.

Water-efficient smart toilet options now make up over half of new purchases, showing a strong eco-friendly trend. As you explore, think about which features, design, and value matter most for your next toilet upgrade.

Key Takeaways

• Toto toilets offer advanced smart features, strong water efficiency, and luxury comfort, making them ideal for those who want high-tech and long-lasting performance.

• American Standard toilets provide reliable flushing, practical design, and good value, perfect for buyers seeking affordability and dependable daily use.

• Bravat toilets stand out with modern, stylish designs and basic smart functions, fitting well for budget-conscious buyers who want a trendy look.

• All three brands include water-saving models that help reduce water bills and support eco-friendly living.

• Choosing the right toilet depends on your priorities: luxury and technology (Toto), value and reliability (American Standard), or modern style and affordability (Bravat).

Brand Overview

Toto Toilet

When you look for a toilet with advanced features, the toto toilet stands out. This brand has a strong reputation for premium quality and innovation. Many people trust toto toilet because it uses cutting-edge technology like TOUCHLESS ECOPOWER and IoT-enabled fixtures. These toilets save water by using only 1.0 or 1.28 gallons per flush. The CEFIONTECT glaze keeps the bowl cleaner with less effort. You will notice that toto toilet products last a long time and use durable, recyclable materials. Many experts and users around the world consider toto toilet the best for performance and style. If you want a modern bathroom with smart features, this brand gives you both luxury and efficiency.

American Standard Toilets

You may know american standard toilets for their value and reliability. This brand has a long history in the toilet industry and ranks high in consumer trust studies. American standard toilets use strong materials like vitreous china and have a 10-year limited warranty, which is longer than many competitors. The seamless one-piece design makes cleaning easier for you. Many users prefer american standard toilets because they flush well and remove waste in a single flush. The EverClean surface helps keep the toilet fresh with less cleaning. American standard toilets offer a wide range of models, so you can find one that fits your budget and needs. If you want a modern toilet that works well and lasts, this brand is a smart choice.

Bravat

Bravat toilets attract you with their modern design and affordable price. This brand is gaining popularity, especially in hotels and among people who want stylish bathrooms. Bravat toilets use tough ceramic materials and come with a 5-year warranty, giving you peace of mind. Many customers like bravat toilets for their trendy look and water-saving features. The brand offers essential smart functions at moderate prices, making it a good option if you want a modern toilet without spending too much. However, bravat toilets have fewer models and are not as widely available as other brands. If you care about modern style and value, bravat toilets can be a great fit for your home.

Flushing Performance

Toto Toilet

When you choose a Toto toilet, you get advanced flushing technology that stands out in the market. Toto’s Dual-Max system lets you pick a high or low flush, using as little as 0.9 gallons per flush for liquids and up to 1.6 gallons for solids. This flexibility helps you save water every day. The Tornado Flush technology uses a double jet to create a whirlpool effect, cleaning the bowl thoroughly with less water. You will notice that the CEFIONTECT glaze keeps waste from sticking, so you need to clean less often. Consumer Reports and The Spruce both found that Toto toilets deliver powerful flush performance and high water efficiency. Some models use only 1.28 gallons per flush, which can save up to 20% more water than standard toilets. These features combine to give you robust flushing power and eco-friendly operation.

American Standard Toilets

If you want reliable flushing and water savings, American Standard toilets offer strong performance. Most models use low-water flushing systems, meeting WaterSense standards by using 1.28 gallons per flush or less. This means you can save nearly 13,000 gallons of water each year compared to older toilets. American Standard toilets use gravity or pressure-assist designs to move waste efficiently. You will find that these toilets account for about 30% of your home’s water use, so upgrading to a modern model can cut your water bill by up to $170 a year. Consumer Reports testing shows that American Standard toilets maintain flushing power while using less water, making them a smart choice for both performance and savings.

Tip: Look for the WaterSense label on American Standard toilets to ensure you get the best water efficiency and flushing performance.

Bravat

Bravat toilets focus on modern design and basic flushing performance. These toilets use standard gravity-fed systems, which provide reliable flushing for daily use. While Bravat toilets do not offer as many advanced features as Toto or American Standard, they still meet basic water-saving standards. Most models use about 1.28 gallons per flush, helping you reduce water use without sacrificing performance. If you want a stylish toilet with dependable flushing, Bravat toilets can meet your needs, though they may not match the advanced eco-friendly features of the other brands.

Design & Comfort

Toto Toilet

When you want the best in design and comfort, Toto toilet gives you a top-tier user experience. You will notice the modern look right away. Toto toilets use smooth lines and compact shapes that fit well in any bathroom. The WASHLET and WASHLET+ models add features that make every visit more comfortable. You get a heated seat, warm-water cleansing, and a gentle air dryer. These features help you feel clean and relaxed. The remote control makes it easy to adjust settings for your own comfort. Many people, especially older adults, find these toilets support independence and dignity. The PREMIST and CEFIONTECT glaze keep the bowl clean, so you spend less time scrubbing. Toto toilets also use a rimless bowl and TORNADO FLUSH system for better hygiene. You will find that every detail, from the auto open/close lid to the deodorizer, improves your daily experience. Surveys and reviews show high satisfaction with the comfort and design of Toto toilets.

American Standard Toilets

American Standard toilets focus on practical design and comfort. You get a wide range of models, so you can choose the right height and shape for your needs. Many models have an elongated bowl, which gives you more room and support. The seats often use soft-close technology, so you avoid loud slams. The EverClean surface keeps the toilet fresh and easy to maintain. You will find that the modern design fits well in most homes. American Standard toilets use ergonomic shapes based on general research, so you feel comfortable during use. While these toilets may not have as many advanced features as Toto, they still provide a reliable and pleasant experience. Many users appreciate the balance of comfort, design, and value.

Bravat

Bravat toilets stand out with their modern design and focus on comfort. You will see sleek lines and compact forms that save space in your bathroom. Bravat toilets use tough ceramic and offer soft-close seats for a quiet experience. The design and comfort of these toilets appeal to people who want a stylish look without giving up function. While bravat toilets do not include as many high-tech features, they still provide a good user experience. The seat height and bowl shape follow general ergonomic guidelines, so you feel supported. Many hotels and modern homes choose bravat toilets for their blend of comfort and design. If you want a toilet that looks great and feels good to use, bravat toilets offer a smart choice.

Note: Studies show that ergonomic design, such as the right seat height and bowl shape, improves comfort for most users. While no brand-specific studies exist, all three brands use these principles to enhance your experience.

Maintenance & Durability

Toto Toilet

You want a toilet that stays strong and easy to care for. Toto toilet models use high-quality ceramic and advanced glazes. The CEFIONTECT finish helps you with cleaning because it keeps waste from sticking. You will find that this surface also supports better hygiene. Many users say that Toto toilets last for years with little trouble. The rimless bowl design makes cleaning simple. You can wipe the surface quickly, which helps you keep up with hygiene. Toto toilets often include features that reduce the need for harsh chemicals. This protects both your toilet and your health. You will notice that the flushing system stays powerful over time, so you do not need to worry about clogs. Regular cleaning with mild soap keeps your Toto toilet looking new. If you want a toilet that supports hygiene and needs less cleaning, Toto gives you peace of mind.

American Standard Toilets

You may choose an American Standard toilet for its reputation in durability and easy maintenance. Many people find these toilets reliable for daily use. The EverClean surface helps you with cleaning and keeps bacteria away, which improves hygiene. Real-world testing and user feedback show that American Standard toilets need less maintenance than many other brands. Here are some reasons why:

• The Champion 4 toilet uses a wide lift-off valve and slick surfaces to reduce clogs.

• Many users report years of use with few problems, praising the toilet for strong flushing and reliability.

• Some people mention that the toilet is “hands-off,” so you spend less time cleaning or calling a plumber.

• A few users have seen issues like leaking flappers or handle problems, but these are not common.

• You may need to clean rim jet holes sometimes, but this is easy.

You can find replacement parts if needed, which helps you keep your toilet working well. Regular cleaning and simple care routines help you maintain hygiene and extend the life of your toilet.

Bravat

Bravat toilets focus on modern style and solid durability. You will see that these toilets use tough ceramic, which stands up to daily use. The smooth surface helps you with cleaning and supports good hygiene. Bravat toilets often come with soft-close seats, which last longer and make cleaning easier. You can keep your toilet looking fresh with regular cleaning. The design helps you reach all areas, so you do not miss spots that affect hygiene. Bravat toilets do not have as many advanced coatings as Toto or American Standard, so you may need to clean more often. Still, you can expect your toilet to last for years if you follow basic cleaning steps. If you want a toilet that balances style, hygiene, and easy cleaning, Bravat offers a good choice.

Smart Toilet Features

Toto Toilet

When you want the best smart toilet, Toto gives you a full range of features. You get advanced toilet technology like the WASHLET, which brings bidet functionality with adjustable spray, temperature, and pressure. The EWATER+ system uses electrolyzed water for self-cleaning, so you enjoy better hygiene after every use. Toto smart toilets offer automatic lid open and close, auto flush, and even a nightlight for easy use at night. You can control many features with a wireless remote, which makes your experience simple and comfortable. The CEFIONTECT glaze keeps the bowl smooth, so cleaning is easier and you need less effort to maintain hygiene. Toto smart toilets also include user presets, so everyone in your home can have a personalized experience. You will notice that the self-cleaning nozzles and diagnostic systems help keep your toilet in top shape. These features work together to give you a reliable, hygienic, and enjoyable user experience every day.

American Standard Toilets

If you want smart toilets with practical features, American Standard offers good functionality at a lower price. You get models with bidet functionality, heated seats, and adjustable spray. Some smart toilets from American Standard include self-cleaning nozzles and UV light for extra hygiene. The controls are easy to use, with simple remotes and clear buttons. You will find that cleaning is straightforward, and the EverClean surface helps keep the toilet fresh. While American Standard smart toilets may not have as many advanced features as Toto, they still provide strong hygiene and comfort. The smart toilet models focus on easy cleaning and reliable performance, making them a good choice for families who want modern functionality without a high price tag.

Bravat

Bravat smart toilets focus on modern design and essential features. You get bidet functionality with adjustable spray and temperature, heated seats, and a warm air dryer. Bravat includes self-cleaning nozzles and a rimless bowl, which help you keep up with hygiene and make cleaning easier. The remote control is simple, with labeled buttons for each function. Some models offer automatic flush and night lighting, which add to your experience. Bravat smart toilets use energy-saving modes and provide a good balance of functionality and value. You will find that cleaning is easy, and the ceramic surface supports hygiene. While Bravat does not offer as many advanced features as Toto, you still get a smart toilet that improves your daily experience and keeps cleaning simple.

Tip: When you compare smart toilets, look for features that support hygiene, self-cleaning, and easy operation. These features make your experience better and reduce the time you spend on cleaning.

Value Proposition

Toto Toilet

You will notice that the value proposition of Toto toilets centers on luxury and advanced technology. The price range for Toto toilets sits at the higher end. You pay more because you get premium features and smart functionality. These toilets offer heated seats, automatic lids, and self-cleaning systems. You also get strong flushing performance and water-saving features. The value comes from the long-lasting materials and advanced design. Many users find that the extra cost brings comfort and convenience. If you want the best features and top functionality, Toto gives you a strong value proposition. You invest more up front, but you get a toilet that lasts for years and keeps its performance.

Note: Toto’s value proposition appeals to buyers who want the latest features and are willing to pay for long-term value.

American Standard Toilets

American Standard toilets give you a value proposition based on affordability and reliability. The price range fits most budgets. You get solid features like EverClean surfaces and efficient flushing. These toilets focus on practical functionality. You will find that the value comes from easy maintenance and dependable performance. Many models include comfort features such as soft-close seats and ergonomic designs. You do not pay for extra smart features, but you still get good functionality. The value proposition here is clear: you save money while getting a toilet that works well and lasts. If you want a balance of price and features, American Standard offers strong value.

• Key points:

  • Affordable price range

  • Reliable functionality

  • Good features for daily use

Bravat

Bravat toilets offer a value proposition that focuses on modern design and competitive pricing. The price range is lower than Toto and similar to American Standard. You get stylish features and basic smart functionality. Bravat toilets include soft-close seats and water-saving features. The value comes from the trendy look and essential functionality. However, you may find limited support and fewer advanced features. The value proposition works best if you want a modern toilet at a lower price. You get good functionality, but you may not have access to as many features or long-term support as with other brands.

Tip: Always compare the value proposition of each brand by looking at the price range, features, and long-term functionality.

Toto vs American Standard

Performance

When you compare toto vs american standard, you see clear differences in performance. Toto toilets use the TORNADO FLUSH system. This system creates a strong centrifugal action that cleans the bowl with less water. You get water efficiency between 1.0 and 1.28 gallons per flush. The CEFIONTECT glaze keeps the bowl cleaner, so you spend less time scrubbing. American Standard toilets use several flushing systems. The Champion 4 model stands out with a 2.38-inch trapway and a 4-inch flush valve. This design gives you powerful, clog-free flushing at 1.6 gallons per flush. Some American Standard models use pressure-assisted technology. This boosts flushing power without using more water.

Both brands focus on water efficiency and strong performance. Toto uses advanced ceramic glazing and a unique flush system. American Standard relies on larger trapways and flush valves. You get reliable waste removal from both brands, but they use different engineering. If you want a toilet that saves water and stays clean, Toto gives you that. If you want a toilet that handles heavy use and resists clogs, American Standard is a strong choice.

Note: Many users say Toto toilets need less cleaning, while American Standard toilets rarely clog. Your choice depends on which performance factor matters most to you.

Technology

You will notice big differences in technology when you look at toto vs american standard. Toto leads in smart toilet features. Many Toto models include heated seats, automatic lids, night lights, and advanced bidet functions. The WASHLET models offer adjustable spray, temperature, and pressure. The EWATER+ system uses electrolyzed water to keep the bowl and nozzles clean. These features improve hygiene and user experience. Toto also uses the CEFIONTECT coating to prevent mold and residue.

American Standard offers smart toilet models too. The ActiClean toilet has two push-button cleaning cycles. You can choose a quick or deep clean. Some models have heated seats and bidet functions. American Standard uses EverClean surfaces to fight bacteria. Their smart toilet models cost less than Toto’s, but you get fewer advanced features. Both brands help you reduce manual cleaning and improve hygiene. Toto gives you more luxury and automation, while American Standard focuses on practical features at a lower price.

Tip: If you want the most advanced smart toilet features, Toto is the leader. If you want basic smart toilet functions at a better value, American Standard is a good pick.

Price

Price is a key factor in the toto vs american standard debate. Toto toilets cost more because they use premium materials and advanced technology. Smart toilet models from Toto have features like self-cleaning, heated seats, and automatic lids. These features raise the price. American Standard offers a wide range of toilets at lower prices. You can find gravity-fed and dual-flush models that are easy to install and maintain. American Standard smart toilet models cost less than Toto’s, but you get fewer luxury features.

The global market shows that Toto and American Standard lead in innovation and reach. Toto targets buyers who want luxury and advanced features. American Standard appeals to buyers who want value and reliability. Many reviews say Toto gives you more comfort and convenience, but you pay more. American Standard gives you strong performance and comfort at a lower price.

Note: If you want the best smart toilet features and long-term value, Toto is worth the investment. If you want a toilet that balances price, comfort, and performance, American Standard offers great value.

Summary Table

When you compare toilets, you want a clear overview of what each brand offers. A summary table helps you see the main differences at a glance. Many industry reports, like the Global Toilet Seat Market 2019, use tables and charts to make it easy for you to compare brands. You can use the table below to match your needs with the right toilet.

Tip: Look across each row to see how Toto, American Standard, and Bravat stack up in the areas that matter most to you.

You can use this table to decide which brand matches your priorities. Toto gives you advanced features and a luxury feel. American Standard offers strong value and reliability. Bravat stands out with modern looks and a lower price. If you want more details, you can check the earlier sections for in-depth reviews.

A summary table like this makes your decision easier. You can quickly spot which features matter most and see which brand delivers them best. This approach saves you time and helps you make a smart choice for your bathroom.

Recommendations

Luxury

If you want a luxury bathroom, you should look for a smart toilet with advanced features and high comfort. Many luxury models use ceramic or acrylic materials and offer customization. You can find smart toilet options with voice-activated controls, touchless faucets, and self-cleaning systems. These features make your daily routine easier and more enjoyable. You will notice that luxury toilets often include heated seats, built-in bidets, and automatic lids. These features add comfort and a premium feel to your bathroom.

Consumer studies and expert reviews highlight models like the Green Toilet Lux 330 and Green Loo GL 90 for their quality, elegant design, and easy cleaning. These toilets stand out for their durability, odorless operation, and excellent customer service. You get a luxury experience with every use. North America and Europe lead the market for luxury toilets because many people there want smart features and high-end renovations. You can also find luxury toilets that use recycled materials and water-saving technology, so you get both comfort and sustainability.

Tip: Choose a smart toilet with self-cleaning features and advanced comfort settings for the best luxury experience.

Budget

If you want to save money, you should focus on value and essential features. Two-piece toilets make up over half of the porcelain toilet market because they cost less and are easy to install. These models appeal to price-sensitive buyers and work well in most homes. You can find smart toilet options at lower prices if you choose basic models with fewer features. Many budget toilets still offer good comfort and reliable cleaning.

When you plan your bathroom remodel, remember that fixtures, including toilets, usually take up about 15% of your budget. You should compare prices and look for models that balance value and functionality. The chart below shows how much of your budget goes to each part of a remodel:

• Differentiate between needs and wants. Prioritize essential plumbing and fixtures.

• Get multiple quotes to make sure you get the best value.

• Choose a smart toilet with basic features if you want to save money but still enjoy comfort.

You can find many affordable toilets with soft-close seats, easy cleaning, and dependable flushing. These models give you good value without extra costs.

Eco-Friendly

If you care about the environment, you should choose a smart toilet with eco-friendly features. Many people now want toilets that save water and use less energy. WaterSense-certified toilets use at least 20% less water than standard models. Dual flush toilets let you pick the right flush for liquids or solids, which saves even more water. Composting toilets use no water and turn waste into compost, reducing your environmental impact.

Eco-friendly toilets often include self-cleaning technology, advanced filtration, and energy-saving modes. These features help you use less water and keep your bathroom clean with less effort. High-efficiency toilets use only 1.28 gallons per flush or less, which lowers your water bill and helps the planet. Many smart toilet models now use recycled materials and connect with home automation systems to improve both comfort and sustainability.

You should also think about the toilet paper you use. The NRDC’s 2022 scorecard shows that brands with recycled content and chlorine-free processing have a lower impact on forests and carbon emissions. Choosing eco-friendly tissue products supports your green bathroom goals.

Note: Eco-friendly smart toilets combine comfort, self-cleaning, and water-saving features for a sustainable home.

Modern Design

If you want a modern bathroom, you should look for a smart toilet with sleek lines and up-to-date features. Bravat toilets stand out for their trendy look and space-saving design. You can find models with soft-close seats, rimless bowls, and easy cleaning surfaces. Many modern toilets use tough ceramic and offer basic smart features like heated seats and automatic flush.

Modern design also means you get comfort and style together. You can choose from compact shapes that fit small spaces or bold designs that make your bathroom stand out. Many smart toilet models now include self-cleaning technology and user-friendly controls. These features make your bathroom look good and work well every day.

Tip: Pick a smart toilet with modern features and easy cleaning to match your style and improve comfort.

You have many choices when picking a toilet. Toto works best if you want smart features and easy cleaning. American Standard gives you strong value and simple cleaning. Bravat stands out for modern style and basic cleaning needs. Think about what matters most to you—performance, design, price, or features. Visit a showroom to see the toilets in person. Read user reviews to learn about cleaning and daily use. Your best choice will make cleaning easier and improve your bathroom.

FAQ

Are Toto toilets worth the higher price?

You get advanced features, strong durability, and easy cleaning with Toto toilets. Many users say the comfort and technology make the higher price worth it. If you want luxury and long-term value, Toto is a smart choice.

Can I install these toilets myself?

You can install most standard toilets if you have basic tools and follow instructions. Smart toilets with extra features may need a professional. Always check the manual before you start.

Which brand is best for small bathrooms?

Bravat toilets often use compact designs that save space. You can find models with sleek shapes and wall-mounted options. These features help you fit a modern toilet into a small bathroom.

Do these toilets help save water?

Yes, all three brands offer water-saving models. You can choose dual flush or low-flow options. These toilets use less water per flush and help lower your water bill.

How do I keep my toilet clean and fresh?

Use mild soap and a soft cloth for regular cleaning. Avoid harsh chemicals. Many models have special coatings that help prevent stains and bacteria. Clean the seat and handle often for better hygiene.